STIMULATING AND SUPPORTING FIXED ODDS BETTING AROUND THE WORLD.

STIMULATING AND SUPPORTING FIXED ODDS BETTING AROUND THE WORLD.

GLOBAL BETTING SERVICES SOLUTIONS

BetMakers’ Global Betting Services is the technology engine room that stimulates and supports fixed odds wagering on racing around the world. Our complete fixed odds betting solution leverages advanced white-label platforms, expert managed trading services, and data from the entire event life cycle to elevate your betting operation. 

Click on a solution category to learn more.

MANAGED TRADING SERVICES

Professional managed trading solutions for both fixed odds and tote derivative betting, overseen by industry experts, with flexible implementation options.  Show More

PLATFORM DEVELOPMENT

We create white label digital betting platforms that help clients around the world manage and grow their digital presence for both fixed odds and tote betting. Show More

FIXED ODDS PRICING

Price Manager, our fixed odds pricing solution for operators, allows you to manage all your fixed odds racing in one easy-to-use platform.  Show More

MANAGED TRADING SERVICES

Our Managed Trading Service is a turn-key solution for every gaming operator, from those with deep roots in the industry seeking to dramatically increase their business, to start-ups seeking the benefits of a full trading room right out of the gate.

We manage the full lifecycle of the event including creation, odds, risk management, settlement and post-race analysis. When you partner with Global Betting Services, you benefit from a world-class race book that is cost effective and continues to evolve.

PLATFORM DEVELOPMENT

We offer a range of white label solutions for web and mobile betting, including both native and mobile applications. Our digital platforms are used to offer tote and fixed odds betting products and are supported with robust back-end administrative, betting, and content management systems. 

The ability to integrate with third party providers of services allow us to cater to local needs for content, data, streaming video, banking and more. 

Our platforms are widely deployed, with our clients including over 50 prominent operators globally including 20+ advance deposit wagering clients in the USA. 

FIXED ODDS PRICING

Price Manager combines price management and automated trading strategies with a proprietary rating and pricing model for a powerful all-in-one solution. 

It offers the most extensive coverage of racing events available, covering over 180,000 thoroughbred, harness and greyhound racing events every year, 24 hours a day, seven days a week.

With market monitoring and analysis, and automatic management of prices across markets simultaneously, Price Manager offers fixed odds for win, place, exotics, and derivatives and automatically manages prices across thousands of markets simultaneously.

Flexible Implementation Options

With Price Managers’ flexible implementation options, you can enter the rules yourself or provide us with a set of guidelines and we will deliver the prices, integrated directly into your trading solution. 

Because Price Manager uses market sensitivities, you can field on more events, earlier than ever before, without the need to increase trading teams to manage prices. You can also open betting days in advance to increase the chance of writing bets on your offerings.

Global Reach

Powering the fixed odds of over 25 global racebooks, Price Manager from Global Betting Services accommodates all fixed odds pricing needs across every jurisdiction on the planet. 

FORM & CONTENT

Global Betting Services delivers content that stimulates wagering, whether it's third-party premium content or content custom built for your operation. Show More

DATA LIFE CYCLE

Global Betting Services expertly manages racing data for the entire event life cycle. Show More

DYNAMIC-ODDS

The premium market monitoring tool for industry professionals. Show More

FORM & CONTENT

Our Form and Content services deliver full race fields, silks, runner information, detailed form, speed maps, and enhanced race informatics and stats.

Typical form content includes:

  • Silks
  • Long Form
  • Short Form
  • Speed Maps
  • Runner Comments
  • Tips
  • Race Overview
  • Enhanced Stats and Informatics

We also provide full coverage of antepost markets including industry-leading form and silks.

DATA LIFECYCLE

Global Betting Services manages racing data for the entire event life cycle, from declaration of the final field through to results and dividends. Services include normalisation, distribution and delivery, and data warehousing.

DYNAMIC-ODDS

DynamicOdds puts intelligent betting tools in the hands of the punters and provides the “Official Price” to Racing Authorities.

It provides price alerts and remote bet-slip function as well as market movement and storage of fixed odds, tote and exchange. 

Available on web and mobile, DynamicOdds presents up-to-date odds from multiple betting agencies along with Informatics and details such as personal rating, watchlists, fundamental price and official starting price.

GLOBAL BETTING SERVICES SOLUTIONS

Global Betting Services is the technology engine room that stimulates and supports fixed odds wagering on racing around the world. Our complete fixed odds betting solution leverages advanced white-label platforms, expert managed trading services, and data from the entire event life cycle to elevate your betting operation.

Click on a solution category to learn more

MANAGED TRADING SERVICES

BetMakers provides fully managed trading solutions across fixed odds and tote-derivtive betting, over seen by expert trading. Show More

Our Managed Trading Service is a turn-key solution for every gaming operator, from those with deep roots in the industry seeking to dramatically increase their business, to start-ups seeking the benefits of a full trading room right out of the gate.

We manage the full lifecycle of the event including creation, odds, risk management, settlement and post-race analysis, delivering a cost-effective, world-class race book that continues to evolve without the need for timely development works.

PLATFORM DEVELOPMENT

We create white label platforms that help clients around the world manage and grow their digital presence for both fixed odds and tote betting.  Show More

We offer solutions for web and mobile betting, including both native and mobile applications and all platforms are supported with robust back-end administrative, betting and content management systems. Our clients include prominent operators in the US and globally including 20+ advance deposit wagering clients in the USA.

FIXED ODDS PRICING

Price Manager, our fixed odds pricing solution for operators, allows you to manage all your fixed odds racing in one easy-to-use platform, accommodating your fixed odds pricing needs across every jurisdiction on the planet.  Show More

Powering the fixed odds of over 25 global racebooks, Price Manager consists of our price management and automated trading strategies underpinned by our proprietary racing rating and pricing model.

It features market monitoring and analysis and boasts the most extensive coverage of racing events available, with over 180,000 thoroughbred, harness and greyhound racing events per year – 24 hours a day, seven days a week.

Price Manager offers fixed odds for win, place, exotics and derivatives and it automatically manages your prices across thousands of markets simultaneously.

Flexible Implementation Options

You can put in the rules yourself or provide us with a set of guidelines and we will deliver the prices, integrated directly into your trading solution.

As Price Manager uses market sensitivities, you can field on more events, earlier than ever before, without the need to increase trading teams to manage prices.

You can also open betting days in advance to increase the chance of writing bets on your offerings.

FORM & CONTENT

Global Betting Services delivers both third-party premium content, and content custom built for clients, that stimulate waging. Show More

Our Form and Content services deliver full race fields, silks, runner information, detailed form, speed maps and enhanced race informatics and stats.

Typical form content includes:

  • Silks
  • Long Form
  • Short Form
  • Speed Maps
  • Runner Comments
  • Tips
  • Race Overview
  • Enhanced Stats and Informatics

We also provide full coverage of antepost markets including industry leading form and silks.

DATA LIFECYCLE

We manage racing data for the entire event life cycle. Show More

Global Betting Services manages racing data for the entire event life cycle, from declaration of the final field through to results and dividends. Services include normalisation, distribution and delivery, and data warehousing.

DYNAMIC ODDS

The premium market monitoring tool for industry professionals. Show More

Dynamic Odds puts intelligent betting tools in the hands of the punters and provides the “Official Price” to Racing Authorities.

It provides price alerts and remote bet-slip function as well as market movement and storage of fixed odds, tote and exchange. 

Available on web and mobile, Dynamic Odds gives up-to-date odds from multiple betting agencies along with Informatics and details such as personal rating, watchlists, fundamental price and official starting price.

Part of a global suite

The global standard in turn-key tote technology and service solutions.

The technology engine that powers fixed odds wagering on racing around the globe. 

Powerful racing data, content, and integrity solutions for operators, rights holders and racing authorities.

BACKED BY THE POWER OF BETMAKERS

As part of BetMakers Technology Group, Global Racing Services is empowered to offer gaming operators in highly regulated markets a complete suite of fixed odds technologies and services that are flexible, technologically advanced, and able to grow with their business.